Fluidra continues global expansion with acquisition of Taylor Water Technologies

November 10, 2021

World leading pool and wellness industry manufacturer Fluidra has announced the acquisition of Taylor Water Technologies LLC, a leading USA-based manufacturer of water-testing solutions.

Taylor, the foremost brand in water testing, joins Fluidra’s family of brands, including Jandy®, Polaris®, iAquaLink®, and SR Smith®.

The addition of Taylor’s highly trusted water-testing kits, strips, and instruments in North America not only broadens Fluidra’s rapidly growing portfolio of pool and spa products and solutions, but also provides an established foundation in water testing from which the company can build upon with future innovations.

Founded in the US state of Maryland in 1930, Taylor has grown to be the recognised leader in water-testing kits and reagents in the residential and commercial pool segments. With a catalogue of nearly 600 test-kit configurations, their products are carried by over 400 distributors throughout the US, Canada and Mexico with growing positions outside of North America.

Its previous 12 month’s sales totalled US$26 million with an EBITDA of US$8.5 million.

Announcing the addition to Fluidra’s range of equipment and connected solutions, Fluidra Chief Executive, Bruce Brooks advised “this is an important acquisition for Fluidra and will greatly enhance our offering.

“Taylor is the most trusted name in water testing within North America, and their expertise, coupled with Fluidra’s track record of delivering new equipment and IoT solutions, will pave the way for future innovations that make managing watercare easier for both pool professionals and pool owners.”

Following the acquisition, Taylor will continue to operate independently as a business within Fluidra. Stephen Heard will continue to lead Taylor as its Senior Vice President and General Manager and will report to Troy Franzen, President of Fluidra North America.

The Taylor team and its base of operations will remain in Maryland.

AstralPool’s Halo wins good design award
Fluidra Group Australia has also revealed that its Halo Connect system of products, which includes the recently released Halo Lite 2 and Halo Lite 4 - a Bluetooth light controller, designed and made in Australia - has won a Good Design mark in Australia’s 2021 Good Design Awards (GDA) awards.

The GDA are the most prestigious awards for design and innovation in Australia and is recognised internationally for their exceptionally high standard. The awards are only presented to products that show excellence in design, innovation and impact on the market.

The Halo Lite was commended by the jury on the GDA panel for "the interconnectivity of the system, alongside a robust form language of the core, make a compelling product offering. The product appears professionally designed and well-executed. Overall, a standout project that ticks all the boxes for good design in this category.”

Welcoming the award, Jonathan Bristow, Senior Category Manager - Watercare at Fluidra Group Australia, wrote “the Halo range of products is designed and manufactured right here in Australia by our research and development team based in Victoria.

“Kudos go to all the team/s involved in bringing this ground breaking product to market.”

For more information on Fluidra Commercial, click here to visit their listing in the Australasian Leisure Management Supplier Directory.

Main images courtesy of Taylor Water Technologies LLC.

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