News: Marketing
World Table Tennis secures Coca-Cola partnership
Coca-Cola has been named as the official beverage partner of all World TableTennis (WTT) events scheduled to take place in China 2021. The partnership will see Coca-Cola awarded…
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2020 International Mountain Tourism Alliance focuses on recovery of tourism post COVID-19
The 2020 International Mountain Tourism Alliance (IMTA) Annual Conference held on 18th November in Guiyang saw more than 300 people from international organisations, IMTA members, tourism…
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Events successfully return to Hong Kong Convention and Exhibition Centre
Wellness and hospitality events were among the four trade fairs successfully held at the Hong Kong Convention and Exhibition Centre (HKCEC) from 11th to 13th November 2020. The fairs…
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Singapore to host APAC Health, Fitness and Wellness Leadership Summit on 9th December
After months of online-only industry events, Singapore is to host one of South East Asia’s first live in-person event on 9th December with the staging of the Asia-Pacific Health,…
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Report shows global rise in rugby interest through 2019
A new global study from Nielsen has recorded 877 million followers and 405 million fans of rugby union worldwide in 2019, up 11% and 18% on 2018 figures respectively. Published by World…
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ASTN and sport investment vehicle Varcis to deliver innovation commercialisation programs targeted at Asia
Asian sport technology investment vehicle Varcis and the Victorian-based Australian Sports Technologies Network (ASTN) have partnered to deliver a series of Sports Pre-Accelerator and sport…
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New global body to represent leading sport executives
Aiming to support sports professionals, a new organisation, the Professional Body of Sports Leadership (PBSL) has launched for current and aspiring sport industry executives. Setting out…
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Les Mills Asia Pacific reveals new training format for instructors
Leading group fitness brand Les Mills Asia Pacific is, for the first time in its history, delivering their Q4 Quarterly Workshops as a blend of in-person workshops and online eWorkshops,…
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