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teamLab Borderless merges art with athletics in new Jeddah digital museum

teamLab Borderless merges art with athletics in new Jeddah digital museum
June 13, 2024

The teamLab art collective - teamLab Borderless - has created an experience within a digital art museum located in Culture Square in Jeddah, Saudi Arabia, that offers immersion in both art and athletics for all ages, and opened on 10th June.

The museum spans approximately 10,000 square metres and is the first digital art museum in Jeddah launching in collaboration with the Saudi Ministry of Culture under Saudi Vision 2030.

It’s a museum which encourages visitors to roam and experience art with all the senses as teamLab Borderless offers artworks that move out of the rooms freely, form connections and relationships with people, communicate with other works, influence and sometimes intermingle with each other, and have the same concept of time as the human body.

People wander through the world, exploring with intention, creating and discovering a new world with others.

More than just highlighting art through tactile experiences, the digital museum encourages movement in one of its offerings - teamLab Athletic Forest. While the Athletic Forest highlights art based on light, sound and touch, it furthers the experience in which people immerse their entire body in the complex and physically challenging three-dimensional space of the interactive world.

teamLab Athletics Forest is a creative athletic space based on the concept of understanding the world through the body and thinking about the world three-dimensionally. It trains spatial recognition and promotes the growth of the hippocampus of the brain.

The Athletic Forest area includes:

Aerial Climbing through a Flock of Coloured Birds
Visitors can enjoy horizontal bars of varying colours suspended by ropes and float three-dimensionally in the air. The bars are used to navigate through the space mid-air across the three dimensions. When the bars are climbed, they shine brightly producing a special sound based on the colour.

Antigravity Universe – Ovoids
This room contains a group of giant ovoids that continuously rise and fall, and when visitors push them and interact with them, they change colour and emit a tone specific to that colour. The surrounding ovoids also respond one after another, shining brightly and emitting the same colour and tone, resonating continuously in the space.

Multi Jumping Universe (pictured top)
A flexible surface that multiple people can jump on, allowing visitors to sink or jump higher than usual.

Rapidly Rotating Bouncing Spheres in the Caterpillar House
This space is made of spheres that visitors can jump on. The spheres rotate at high speed, however as people approach them, they stop allowing them to step on safely. When the spheres are bounced on, they shine, and spheres of the same colour will pop and particles of light will show.

Along with Athletics Forest, the new museum also includes Future Park, Forest of Lamps as well as En Tea House, exhibiting over 80 independent yet intricately interrelated works.

The artworks in the exhibitions are created by using teamLab digital technology. The new museum also features a children’s section focused on science and arts education.

teamLab Borderless Jeddah tickets are available at

teamLab Borderless Jeddah is open from Saturday to Wednesday from 1pm to 11pm and Thursday and Friday from 3pm to 2am.

All images. Credit: teamLab Borderless Jeddah

About the author

Karen Sweaney

Co-founder and Editor, Australasian Leisure Management

Artist, geoscientist and specialist writer on the leisure industry, Karen Sweaney is Editor and co-founder of Australasian Leisure Management.

Based in Sydney, Australia, her specific areas of interest include the arts, entertainment, the environment, fitness, tourism and wellness.

She has degrees in Fine Arts from the University of Sydney and Geological Oceanography from UNSW.

Read more from this author

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