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Major fitness franchises acknowledged on 2023 Entrepreneur Franchise 500 List

Major fitness franchises acknowledged on 2023 Entrepreneur Franchise 500 List
January 12, 2023

More than 20 of the world’s leading fitness franchises have been recognised on Entrepreneur magazine’s 44th annual Franchise 500.

Offering a comprehensive overview of the state of the franchise world as it emerges from the challenges of the pandemic, Planet Fitness, F45 Training and Crunch Fitness were the top performing brands while Xponential Fitness had the most brands on this year's list, including Pure Barre, which was its top-ranking brand in 181st position.

Evaluated based on ‘Five Pillars’ - cost, growth trends, company support, brand strength, and financial outlook - the listing is the world's most comprehensive franchise ranking.

With more than half of its 10 brands listed, Xponential Fitness’ brands on the list also included Club Pilates (211), CycleBar (370) and StretchLab (397) while its Row House (476) and YogaSix (494) brands entered the rankings for the first time.

Welcoming the acknowledgement, Xponential Fitness President, Sarah Luna stated “each year, Xponential Fitness continues to raise the bar, thanks to our dedicated franchise partners, world-class boutique fitness offerings, and cutting-edge technologies from XPASS to XPLUS.

“Landing over half of our brands on this coveted list is a testament to Xponential’s strength and innovation in the boutique fitness industry. With the incomparable support we provide our franchise partners, combined with the creativity and determination of our entire franchise partner and employee base, we are confident that all of our brands can remain their undeniable category leaders.”

The clubs on the list were ranked as follows:

  • Planet Fitness No. 28 (ranked No. 7 last year)
  • F45 Training No. 29 (ranked No. 42 last year)
  • Crunch No. 39 (ranked No. 43 last year)
  • Orangetheory Fitness No. 85 (Not ranked last year)
  • Anytime Fitness No. 91 (ranked No. 86 last year)
  • The Exercise Coach No. 137 (ranked No. 204 last year)
  • Pure Barre No. 181 (ranked No. 222 last year)
  • Club Pilates No. 211 (ranked No. 165 last year)
  • Burn Boot Camp No. 247 (ranked No. 132 last year)
  • Gold’s Gym No. 276 (ranked No. 449 last year)
  • CycleBar No. 370 (ranked No. 496 last year)
  • Workout Anytime No. 387 (not ranked last year)
  • StretchLab No. 397 (ranked No. 498 last year)
  • Stretch Zone No. 405 (not ranked last year)
  • D1 Training No. 416 (not ranked last year)
  • Jazzercise No. 425 (ranked No. 427 last year)
  • RockBox No. 468 (not ranked last year)
  • Row House No. 476 (not ranked last year)
  • 30 Minute Hit No. 482 (ranked No. 351 last year)
  • Mayweather Boxing + Fitness No. 484 (not ranked last year)
  • YogaSix No. 494 (not ranked last year).

In addition to these traditional clubs and studios, other wellness-oriented brands on the list included:

  • Restore Hyper Wellness No. 78 (ranked No. 152 last year)
  • True REST Spa No. 472 (ranked No. 499 last year)
  • Perspire Sauna Studio No. 400 (not ranked last year)

Images: Planet Fitness (top) and Pure Barre (below).

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