FIFA reveals record US$7.5 billion revenue for Qatar 2022 cycle
World football governing body FIFA has reported record revenues of US$7.5 billion during the four-year commercial cycle leading up to the Qatar 2022 World Cup.
Revealing its earnings to officials from more than 200 of its members as the World Cup commenced yesterday, FIFA confirmed that it had sold out all sponsorship packages for the tournament with revenue figures eclipsing the previous high set during the 2018 tournament in Russia by more than US$1 billion.
The extra income was buoyed by commercial deals with the World Cup host country with Qatar Energy joining as a top-tier sponsor while YouTube, Visit Las Vegas and Fine Hygienic Holdings had been added to the regional, third-tier supporter category.
Announcing the income, FIFA President, Gianni Infantino stated “it is fantastic to forge such fruitful collaborations with our valued commercial partners and sponsors for this incredible spectacle - the first-ever FIFA World Cup in the Middle East.
“Their support not only contributes towards the successful delivery of this ground-breaking tournament, but it also ensures that essential funds are channelled to our 211 member associations and various worldwide programmes which contribute to the ongoing development of the game worldwide, helping to make football truly global.”
FIFA Chief Business Officer, Romy Gai added “the FIFA World Cup presents our commercial affiliates with unprecedented engagement opportunities.
“Our partners have already delivered a variety of world-class fan activations and initiatives in the build-up to the event, and we will continue to work hand-in-hand with them so that they can achieve their goals whilst enhancing the FIFA World Cup experience.”
Image: FIFA Headquarters in Zurich, Switzerland.
Related Articles
20th November 2022 - FIFA announces new Digital Fan Experience platform for Qatar 2022 World Cup
14th November 2022 - Hisense launches its FIFA World Cup 2022 Campaign
13th November 2022 - Commonwealth Bank signs up as first local sponsor for the 2023 FIFA Women’s World Cup
1st November 2022 - ‘Unprecedented’ demand for 2023 FIFA Women’s World Cup tickets
27th October 2022 - Socceroos players express human rights concerns over Qatar’s FIFA World Cup
19th October 2022 - FIFA to support Indonesian venue safety changes as demolition of Kanjuruhan Stadium announced
7th October 2022 - Australia’s State Governments extend trading hours for hospitality venues during FIFA World Cup Qatar 2022
27th September 2022 - vivo becomes the only official smartphone sponsor of the FIFA World Cup Qatar 2022
26th September 2022 - Auckland training venues receive $18 million upgrades ahead of 2023 FIFA Women’s World Cup
26th September 2022 - Newcastle’s No. 2 Sportsground short-listed for FIFA Women’s World Cup 2023 team training site
15th September 2022 - West Perth’s Dorrien Gardens to receive $410,000 upgrade for FIFA Women’s World Cup 2023
7th September 2022 - FIFA presents its reimagined fan destination and on-site entertainment experience
31st August 2022 - UAE set to benefit from Qatar’s FIFA World Cup hosting
22nd August 2022 - Melbourne’s AAMI Park to get $25 million in improvements ahead of FIFA Women’s World Cup
15th August 2022 - 40 new installations see Qatar transformed into outdoor art gallery ahead of FIFA World Cup
12th August 2022 - Opening game change will see 2022 FIFA World Cup start a day early
20th July 2022 - FIFA UNITY Pitch launched to mark one year to FIFA Women’s World Cup kick off
8th July 2022 - Men’s FIFA World Cup stadiums in Qatar could be alcohol-free
19th May 2022 - Amnesty International urges FIFA to compensate Qatar’s World Cup 2022 migrant workers
4th May 2022 - Football Australia run pilot FIFA coach education development pathway program
13th April 2022 - Xero announced as FIFA Women’s football partner
18th February 2022 - Hytera Communication Solution contributes to successful FIFA Arab Cup 2021
19th January 2022 - FIFA announce Qatar 2022 World Cup tickets now on sale
4th January 2022 - Tickets on sale for FIFA Club World Cup in Abu Dhabi
19th December 2021 - FIFA looks to adopt Arabic as fifth official language
14th December 2021 - FIFA launches new commercial partnership packages for Women’s football, Men’s Football and esports
9th December 2021 - FIFA and the United Nations to launch network to tackle sexual abuse in sport
2nd December 2021 - Sydney to host 2023 FIFA Women’s World Cup final as Tournament schedule revealed
1st December 2021 - Two FIFA World Cup stadiums inaugurated on opening day of FIFA Arab Cup in Qatar
10th September 2021 - FIFA unveils plans for biennial World Cup
25th August 2021 - FIFA Women’s World Cup 2023 team welcomes strategic commercial talent
5th August 2021 - Adelaide secures Young Matildas training camp ahead of 2023 FIFA Women’s World Cup
15th July 2021 - Qatar announces plans to add 105 hotels ahead of FIFA World Cup 2022
13th July 2021 - Australian researchers partner with FIFA to improve accuracy of athlete tracking systems data
5th July 2021 - Upgrades to Coopers Stadium set to commence ahead of FIFA Women’s World Cup 2023
11th June 2021 - FIFA forms panel to elevate fan experience at tournaments and events
1st June 2021 - FIFA announces Chief Executive for FIFA Women’s World Cup 2023
1st April 2021 - Host cities and venues announced for FIFA Women’s World Cup 2023
30th March 2021 - FIFA prepares to announce 2023 Women’s World Cup Host Cities
23rd February 2021 - Football Australia reveals legacy plan to capitalise on hosting FIFA Women’s World Cup 2023 to Government
17th February 2021 - FIFA appoints Australian and New Zealand-based Chief Operating Officers for 2023 Women’s World Cup
31st January 2021 - Installation completed on Arndell Park’s FIFA Quality synthetic surface
20th January 2021 - FIFA to change Club World Cup schedule after withdrawal of Auckland City
25th November 2020 - Qatar to stage FIFA Arab Cup as World Cup 2022 test event
7th July 2020 - FIFA Women’s World Cup 2019 delivered US$321 million economic boost
26th June 2020 - Australasian cities and venues look forward to hosting of 2023 FIFA Women’s World Cup
26th June 2020 - FIFA reveals US$1.5 billion Coronavirus relief fund and backs World Cup warm-up tournament in late 2021
26th June 2020 - FIFA awards 2023 Women’s World Cup to Australia and New Zealand
10th June 2020 - Australia and New Zealand secure top score in evaluation bid report for 2023 FIFA Women’s World Cup