Ezypay expands subscription payment capabilities to South Korea

February 15, 2023

Expanding its significant presence in the Asia-Pacific region, Ezypay has announced that has become one of the first subscription payment providers to offer services in South Korea,

With over 25 years of experience in the subscription payments market, Australian-based Ezypay is already well established across Asia with billing in Malaysia, Singapore, Philippines, Thailand, Taiwan, and Hong Kong.

Its recent expansion into South Korea reinforces the company’s continued commitment to the region, where they have introduced subscription solutions to a variety of industries including health and fitness, education and real estate.

Ezypay’s innovative billing platform is a unique offering in the South Korean market as subscription payments are a relatively new payment strategy in the country - a common theme across the region.

Commenting on the entry into the South Korean market, Ezypay Chief Executive, James Foster advised "launching our unique subscription payment services in South Korea is another great milestone in the ongoing growth of our business.

“Like the other markets in which we support, we see an increasing need for merchants to offer their customers a more flexible way to pay; increasing customer satisfaction, reducing churn, improving cashflow and offsetting the risk that often comes with upfront or one-off payment strategies."

Offering South Korean merchants a new payment option with localised support, as a registered local entity, Ezypay has actively worked to meet security and other regulations to ensure merchants’ customers are provided with relevant, local payment options and are not subject to cross-border fees.

Obtaining local acquiring highlights the ongoing efforts to improve the overall customer experience and increase collection rates for merchants in South Korea.

Ezypay has been supporting the health and fitness industry since its inception.

With strong partnerships with industry leading gym management software providers in many countries, Ezypay have revealed Hapana as one of the first integrated partners servicing the South Korean market.

Welcoming this, Hapana Chief Executive, Jarron Aizen stated "expanding into South Korea has been an exciting journey for Hapana.

“Being able to provide our clients with an end-to-end software solution that delivers a high quality, seamless solution for their growth is exactly what Hapana wants to continue doing across Asia Pacific and globally. Partnering with Ezypay enables us to provide a billing platform that, together with our software, gives fitness brands and owners the security, reliability and depth of operational functionality to focus their time on what really matters - growing their business."

Hapana’s focus is on providing an end-to-end online business platform to fuel efficient business growth and the secure handling of customer data, with important features such as membership management, bookings, and scheduling.

Its complete integration with Ezypay’s cloud billing platform, accredited with the highest payment security accreditation, PCI DSS Compliance Level 1, allows Hapana to continue its growth throughout APAC with the reassurance of enhanced payment security.

By expanding to South Korea, and through their partnership with Hapana, Ezypay provides the market with more opportunities to collect payments easily.

Foster notes “Ezypay is more than just a payment provider. We are continuing to shape and guide the direction of subscription payments in Australia and the Asia Pacific region, and we are grateful to be working with strong partners such as Hapana.”

Click here to contact Ezypay via their entry in the Australasian Leisure Management Supplier Directory.

Image: Ezpay and Hapana exhibit at the 2022 Fitness + Wellness Australia exhibition in Sydney.

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